Kernel Cloudcore Trade Marketing

Key account campaign support that reaches the shelf—sell-in stories, activation kits, and field briefings for modern trade in Thailand.

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Primary offer: key account campaign design

We build campaign blueprints around real buyer windows, banner formats, and the teams who execute on the floor.

Retail team reviewing campaign materials at a store counter

Key Account Campaign Design

We design campaign frameworks that speak the language of your key accounts. From category goals and assortment hooks to sell-in decks and in-store activation logic, every deliverable is built for buyers, category managers, and field teams who execute on the floor.

From THB 48,000 per campaign wave 3–6 weeks planning
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Related support for the same campaign wave

Pair design with activation, sell-in packs, and briefing so brand and field stay aligned.

Bright retail aisle prepared for a product activation

In-Store Activation Support

Activation kits, sampling plans, and promoter coaching for high-visibility trade moments.

From THB 32,000 per activation set 2–4 weeks
Service details
Business documents and laptop prepared for a trade meeting

Trade Sell-In Materials

Buyer-ready sell-in stories, leave-behinds, and negotiation support packs for key account meetings.

From THB 22,000 per account pack 1–3 weeks
Service details
Team briefing around a table with printed campaign notes

Field Force Briefing

Briefings and coaching sessions so promoters, merchandisers, and supervisors execute one shared campaign story.

From THB 18,000 per briefing cycle 3–10 days
Service details
“Their sell-in pack and promoter brief kept our modern trade wave consistent across three banners—buyers and field leads finally worked from the same story.” — Key account manager, Bangkok FMCG brand